Why Anytime Fitness? | The first, the best, the leader!

If you're considering a franchising opportunity, several factors play into your decision.

• You want to enter a proven, thriving, and recession-resilient market.

• You want to partner with a known brand that lowers the barriers to success.

• You want to be supported every step of the way, from startup financing to marketing.

• You want a business model that gives you flexibility and freedom.

That's exactly what you get with Anytime Fitness. To experience a franchise model designed from your perspective, move through the information in this website, and start living your dream lifestyle today.

You have a wide range of choices in franchise opportunities. So, why is fitness the right market for you?

Consider that fact that nearly a million people join fitness clubs each year, pushing membership to 41.3 million people nationwide*. This number is likely to grow as more people commit to an active lifestyle, often spurred by the increasing number of corporate wellness programs and health insurance incentives.

Where will the vast majority of this growth continue to happen: in the 24-hour, co-ed model invented and pioneered by Anytime Fitness founders Jeff Klinger and Chuck Runyon.

*Source:www.IHRSA.org/American Sports Data Health Club Trend Report.

The founders of Anytime Fitness, Jeff Klinger and Chuck Runyon, recognized early on that the fitness industry was ripe for innovation. Backed by more than 30 years of industry and entrepreneurial experience, they developed a trend-setting business model that allows people to work in the enjoyable and fast-growing fitness industry as an independent business owner.

The founders understood that fitness consumers were looking for convenience and affordability. Yet, they were not willing to accept substandard equipment or lackluster environments. This knowledge led to the development of a 24-hour, co-ed fitness franchise. At Anytime Fitness, members can exercise even when the club is not staffed. Plus, Anytime Fitness offers the exclusive benefit of Anywhere Club Access, which allows members to use all Anytime Fitness clubs nationwide with one standard membership. Many clubs also offer 24-hour tanning and certified personal training as conveniences for their members.

Where Anytime Fitness really stands out from the crowd is in their use of proprietary access software, security, and surveillance technology. The integration of these systems allows owners to operate safe and secure clubs with greatly reduced staffing needs. The exclusive Anytime Fitness access system allows a club to be open on a 24-hour basis. Our system, which includes remote monitoring of a closed circuit television system and personal safety devices, allows members to feel safe and secure, even when a club is not staffed. In addition, our member check-in software is fully integrated with the onsite security systems.

Have more time for what's important to you!

The perfect blending of many factors makes Anytime Fitness unique. We offer a business and product that people need and enjoy, in an industry that continues to grow every year. The convenience of our product, for both franchise owners and members, is just one of the many features allowing our concept to thrive.

With Anytime Fitness, you're in business for yourself, not by yourself. As a franchisee, you will use exclusive technology to operate your club, including:

• Access and security systems, integrated with billing and payment processing.

• Member check-in and data management tools, integrated with marketing features.

• Tanning access systems, integrated with Point of Sale functionality.

• Vending solutions, cashless design allows members to charge purchases to their member account, creating revenue without staff!

• Nationwide membership reciprocity program, known as Anywhere Club Access.

With Anytime Fitness, you can own a fitness club and still have a flexible schedule. Our exclusive systems integration allows you to run a 24-hour operation without additional staff! This gives you an enormous competitive advantage, as payroll is the majority expense incurred by traditional fitness clubs. As an Anytime Fitness club owner, you can devote time to the other important areas of your life, while still allowing members full access to your facility.

Anytime Fitness offers the convenience people are seeking in a fitness club. Ninety percent of our members live within 1-3 miles of their club. Plus, our Anywhere Club Access clearly adds to the convenience we offer our members, which is the top reason consumers choose one club over another.

Anytime Fitness offers an affordable fitness option for everyone. In contrast to the low price tag, Anytime Fitness clubs are scrupulously clean and bright, with expertly designed workout areas. Inside each club, members will find cutting-edge equipment that is safe and easy-to-use.

Round-the-clock tanning*, in a safe and secure environment, is another prominent feature of our business model. For a nominal add-on fee, members use their access card to activate a tanning session. Safety features built-into our software protect members from lengthy tanning sessions and multiple sessions per day. *Certain states prohibit 24-hour tanning.

An exceptional member experience is at the core of our business model. Anytime Fitness club owners are passionate about providing a high-quality member experience. We offer a welcoming and clean environment to everyone, regardless of his or her fitness level or ability. Our members can rely on a supportive atmosphere that encourages them to strive for and meet their fitness goals.

Since our founding in 2002, Anytime Fitness has maintained robust growth rates. As the world's largest, and fastest growing, 24-hour, co-ed fitness franchise, we continue to break records and receive industry accolades.

How does a six-year old company catapult to the front of its class? For Anytime Fitness, it's about the basics. We offer a proven business model to passionate entrepreneurs. Then, we offer unwavering franchisee support during all phases of club development and ongoing operations. Plus, we continually evaluate the tools and information we provide our franchisees. When a new idea or better option comes along, we implement those tools on a franchise-wide basis.

The market for Anytime Fitness continues to expand, for both prospective franchisees and potential club members. Currently, we have more than 1,700 territories sold and a membership base of 400,000 and growing! With more than 53% of existing franchisees owning more than one club, the growth of the franchise will be enhanced by those who genuinely know the Anytime Fitness business model and its brand. In addition, we are actively selling franchise locations in Canada, and expansion in Australia is forthcoming.

The typical Anytime Fitness franchisee has a passion for fitness and an entrepreneurial spirit. Ranked as one of the top low investment franchise options, club owners tend to experience a return on their investment at a faster pace than other businesses. Typical club size is 4,000 square feet, making them particularly suited to strip centers.

The market for club members has limitless potential, as nearly a million new people join clubs each year. Club membership has grown to 41.3 million people nationwide.* This number is likely to grow as more people commit to an active lifestyle, often spurred on by corporate wellness programs and health insurance incentives.

*Source:www.IHRSA.org/ American Sports Data Health Club Trend Report.

There is a great amount of flexibility in the Anytime Fitness business model. From single club and multi-club franchisees, to international master franchisees, our unique opportunity includes varying levels of ownership and investment. Plus, we offer a great conversion model for existing club owners that wish to become a part of our industry-leading brand.

Our neighborhood-style fitness clubs are ideally placed in strip centers near big box retailers and national grocery chains. The increased consumer traffic Anytime Fitness generates in a center, even during off-peak hours, makes us a sought after real estate tenant.

Anytime Fitness clubs vary in size, floor plan, and layout depending on the shape of the space. Our standard club model ranges from 2,500 to 5,000 square feet, with an average club size of 4,000 square feet. Our Anytime Fitness Express concept ranges in size from 1,200 to 2,500 square feet.